fashion

Amazon Accelerates the Ecommerce Race: Luxury Fashion, Sustainability and Print on Demand

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Amazon Accelerates the Ecommerce Race: Luxury Fashion, Sustainability and Print on Demand

Amazon has revolutionized retail sales and personalized/customized service. Now it looks like the company is taking it to the next level with the addition of a massive digital textile printing investment as part of its luxury stores where Amazon Prime customers can buy a wide range of top luxury fashion labels. This is part of Amazon’s Climate Friendly Pledge, helping customers make sustainable and eco-friendly purchasing decisions. Read more.

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About Debbie McKeegan

Debbie McKeegan is the CEO of TexIntel. As a multi-disciplinary creative and

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shopping

Pandemic Accelerates Consumer Demand For Personalized Free Sample Boxes

Consumers are eager to discover new brands, and have never been more open to trying free samples from the safety of their own homes. These were among the recent findings from a consumer shopping behavior survey conducted by startup Sampler.

Ninety-eight percent of respondents reported being more open to new brands, while just two percent said they were sticking to familiar products. What’s more, 98 percent of people were more likely to try new products if they had samples delivered to their home compared to picking them up in-store. Marie Chevrier, Sampler’s founder and CEO, said these findings reflected why product sampling is full speed ahead on a digital makeover.

“Being able to digitally target consumers who have an interest in your specific products is light-years ahead of traditional in-store

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