shopping

Microsoft Edge and Bing add price comparisons for holiday shopping

As Amazon Prime Day approaches, Microsoft has implemented a price-comparison tool within Microsoft Edge to help shoppers evaluate the best deal.

The price-comparison tool is one of a number of new features coming to Edge, in conjunction with Microsoft’s Bing search engine. Those features include the formal launch of Bing Rebates, which offers Microsoft Rewards members site-wide discounts as they shop online.

Unfortunately, Microsoft’s new price comparisons aren’t as easy as entering search terms in a search box. Instead, Microsoft has made them part of its Collections feature, which essentially bookmarks individual webpages inside a Collection. However, a Collection is more than a just a folder of bookmarks, as Microsoft’s Bing sniffs each webpage and pulls out the relevant data: price, availability, and so on. It’s this pricing data that Microsoft will extract and then hunt down on competing websites.

Note that the numbers Edge and Bing are extracting represent

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