beauty

4 tips to help your business survive the coronavirus pandemic from beauty icon Bobbi Brown

Navigating the coronavirus pandemic hasn’t been easy for business owners. Serial entrepreneur Bobbi Brown is no exception.



a woman wearing glasses and smiling at the camera: Bobbi Brown, who left her eponymous cosmetics company in 2016, is now founder and CEO of Beauty Evolution.


© Provided by CNBC
Bobbi Brown, who left her eponymous cosmetics company in 2016, is now founder and CEO of Beauty Evolution.

The beauty icon, who sold her eponymous cosmetics company to Estée Lauder in 1995, is now founder and CEO of Beauty Evolution, a lifestyle and content company. 

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“Parts have definitely been frustrating,” Brown said of the pandemic. That includes things such as being physically separated from her team.

Yet she isn’t letting those frustrations get to her. 

1. Focus on the positive

“Mostly, I’ve been focusing on the positive — the power of Zoom calls, virtual [public relations] opportunities, Instagram Lives, and having the time and space to connect with people I would’ve never met,” she said.

The self-made millionaire certainly isn’t a stranger to embracing change. She walked

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fashion

Harlem’s Fashion Row Announces the Recipients of the Icon 360 x A Common Thread $1 Million Grant

In June, Vogue and the CFDA announced that they were awarding a $1 million grant to Harlem’s Fashion Row’s Icon 360 fund. The support was provided by A Common Thread, which launched earlier this year in response to fashion businesses crumbling during the pandemic. Harlem’s Fashion Row founder Brandice Daniel began the Icon 360 fund in May to help provide visibility and financial support to BIPOC-owned designers who are often overlooked by the industry and were struggling financially through the pandemic. Over the years, Daniels and her team have worked tirelessly not only for their organization to be recognized by fashion leaders around the country and the world but also to shine a light on the vast talent and creativity of the BIPOC community.

Today, Daniels, Vogue, and the CFDA’s A Common Thread initiative are revealing the 27 recipients of the $1 million grant. The money will be split into

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beauty

Beauty icon Bobbi Brown has this advice for small business owners during the pandemic

Navigating the pandemic hasn’t been easy for business owners. Serial entrepreneur Bobbi Brown is no exception.



a woman wearing glasses and smiling at the camera: Bobbi Brown, who left her eponymous cosmetics company in 2016, is now founder and CEO of Beauty Evolution.


© Provided by CNBC
Bobbi Brown, who left her eponymous cosmetics company in 2016, is now founder and CEO of Beauty Evolution.

The beauty icon, who sold her eponymous cosmetics company to Estée Lauder in 1995, is now founder and CEO of Beauty Evolution, a lifestyle and content company. 

Loading...

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“Parts have definitely been frustrating,” Brown said of the pandemic. That includes things such as being physically separated from her team.

“Mostly, I’ve been focusing on the positive — the power of Zoom calls, virtual [public relations] opportunities, Instagram Lives, and having the time and space to connect with people I would’ve never met,” she said.

The self-made millionaire certainly isn’t a stranger to embracing change. She walked away from Bobbi Brown Cosmetics in late 2016, after building the company from scratch in

Read More Read more