Milan-based eco-hub CLASS and nonprofit Connecting Cultures have launched “Imagining Sustainable Fashion,” a new international creative competition designed to bring eco fashion to the fore.
Open to cross-disciplinary creatives starting Oct. 6 to midnight Jan. 12 via submission to [email protected], the open design contest is meant to encourage a new dialogue on sustainable fashion. Details are available at Connectingcultures.it and projects can include traditional media as well as new digital or immersive formats.
“We are looking for new solutions — it’s not enough to just talk about a leaf or green color. In our mind when it comes to the new innovation for sustainability, we need to design something different something that is telling the value,” said Giusy Bettoni, founder and chief executive officer of CLASS (standing for Creativity Lifestyle and Sustainable Synergy).
For 13 years, Bettoni has been devoted to responsible innovation in materials, but even in the past