Could the Coronavirus Be the Downfall of In-Store Black Friday?

September 17, 2020 at 5:00 am ET

Our ongoing research on U.S. holiday shoppers reveals that the convergence of trends begun in years past and catalyzed by the coronavirus in 2020 may lead to the demise of Black Friday as we knew it. Brands and retailers relying on this annual shopping holiday – and the foot traffic that has historically accompanied it – now need to plan for increasingly digital and dispersed holiday seasons.

This analysis was authored by Victoria Sakal, Morning Consult’s managing director of Brand Intelligence.


2020 finds 52 percent of Americans planning to sit Black Friday out this year, the once-classic occasion that kicked off the holiday shopping season for U.S. consumers, with only 12 percent expecting to shop in-store. This moment is the culmination of a combination of factors – all trends accelerated by COVID-19: an earlier start to holiday shopping reflecting consumers’ experiences with stockouts

Read More Read more

Nordstrom Launches In-Store Beauty Packaging Recycling Program

(Credit: Pixabay)

Nordstrom customers can now recycle all brands of beauty packaging in-store.

For this initiative, the retailer partnered with TerraCycle and Beautycycle, the first beauty take-back and recycling program accepting all brands of beauty packaging at a major retailer. Customers can now bring in their empty beauty product packaging to be recycled at any of Nordstrom’s full-line stores or Nordstrom Local service hubs in the continental United States. Through this program, Nordstrom aims to take back 100 tons of hard-to-recycle beauty packaging by 2025 to ensure it’s recycled. According to Nordstrom, many municipal recycling centers do not accept beauty materials and packaging, as they often contain a mix of materials that are not locally recyclable.

How it works

  • Customers can bring their empty beauty products to any Nordstrom or Nordstrom Local to be recycled. Beautycycle boxes will be available in the beauty department.
  • Nordstrom will send the content of
Read More Read more

Amazon’s New Hand Payment Technology Could Change In-Store Shopping Forever

New Amazon technology, introduced at two Amazon Go stores this week, lets shoppers pay for purchases by holding their hands over a scanner. The system, called Amazon One, may herald a new way of identifying yourself and paying for things that could change the way people shop, enter concerts, use public transportation, and many other things.

You’ve probably used a fingerprint scanner or facial recognition to unlock your smartphone. You already know that your voice and your retinas can be used to positively identify you and give you access to your various devices, and possibly to secure government or corporate facilities. Amazon’s new Amazon One technology takes biometrics a step further by allowing shoppers to pay for purchases with a simple scan of their palms.

To stave off privacy concerns, the company says it is encrypting biometric data before storing it in the cloud, and that the data will be

Read More Read more

Walmart is overhauling 200 of its stores into an airport-inspired theme expected to perfectly blend the online and in-store shopping experience

a woman holding a cell phone: A Walmart shopper checks the company's mobile app next to a store directory. Courtesy of Walmart

© Provided by Business Insider
A Walmart shopper checks the company’s mobile app next to a store directory. Courtesy of Walmart

  • Walmart is redesigning 200 supercenters across the country, with an eye toward combining shoppers’ digital and in-store experiences.
  • The newly-refurbished stores will feature bolder signage to reflect and encourage app usage, more self-checkout kiosks, and separate sections for toys, electronics, and baby products.
  • “We’ve tried to think through how we help customers discover and get inspiration online and reflect that in terms of a completely new store look and feel,” Walmart Chief Customer Officer Janey Whiteside told Business Insider.
  • The remodeling project will expand to 1,000 stores by the end of 2021.
  • Visit Business Insider’s homepage for more stories.

Walmart will remodel 200 of its Supercenters by the end of 2020 to encourage a more “digitally-enabled shopping experience” featuring bolder signage, contactless checkout, and airport-inspired crowd management techniques, according

Read More Read more