shopping

Retailers are desperate to kick off holiday shopping early this year, and brands like Ulta, Kroger, and Guess are turning to a new shopping event to get consumers out to shop



text, whiteboard: Ulta is one of the retailers participating in the 10.10 Shopping Festival. Peter Larsen/Getty Images for ULTA Beauty


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Ulta is one of the retailers participating in the 10.10 Shopping Festival. Peter Larsen/Getty Images for ULTA Beauty

  • Ulta, Kroger, and Guess are among the retailers offering deals this upcoming weekend as part of the 10.10 Shopping Festival. 
  • The goal of the new event is to entice shoppers to start their holiday gift-buying earlier than usual. 
  • In a year marred by the coronavirus pandemic, retailers are concerned a logistical nightmare could ensue if too many people leave their holiday shopping until the last minute.
  • Visit Business Insider’s homepage for more stories.

A group of retailers are signing up for a shopping event that hopes to save a holiday season unlike any before. 

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Ulta, Kroger, and Guess are among the stores that will be offering deals as part of the new 10.10 Shopping Festival, which runs from October 9 to October 12. The name

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shopping

Amazon to kick off holiday shopping with Prime Day in October

  • ASSOCIATED PRESS

NEW YORK >> Amazon is aiming to kickstart the holiday shopping season early this year.

The company is holding its annual Prime Day over two days in October this year, after the pandemic forced it to postpone the sales event from July. It’s the first time Prime Day is being held in the fall, and Amazon is positioning it as a way to get people to start their holiday shopping.

Even before Amazon’s announcement Monday, major retailers have said they plan to push shoppers to start their holiday shopping in October and offer deals earlier, hoping to avoid crowds in their stores in November and December.

Prime Day, which will run from Oct. 13 to Oct. 14 this year, is sure to put pressure on rivals to offer deals around the same time. In past years, Walmart, Best Buy and Target have offered their own online discounts during Prime Day.

Read More Read more
shopping

Amazon to kick off holiday shopping with October Prime Day

NEW YORK  — Amazon is aiming to kickstart the holiday shopping season early this year.

The company is holding its annual Prime Day over two days in October this year, after the pandemic forced it to postpone the sales event from July. It’s the first time Prime Day is being held in the fall, and Amazon is positioning it as a way to get people to start their holiday shopping.

Even before Amazon’s announcement Monday, major retailers have said they plan to push shoppers to start their holiday shopping in October and offer deals earlier, hoping to avoid crowds in their stores in November and December.

Prime Day, which will run from Oct. 13 to Oct. 14 this year, is sure to put pressure on rivals to offer deals around the same time. In past years, Walmart, Best Buy and Target have offered their own online discounts during Prime Day.

Read More Read more