“COVID-19 has really shifted the way consumers shop and view online shopping. Now they’ve got a taste for it, our goal was to really impress new customers and cement them as online shoppers,” he said.
“We’ve hit $3 million [in monthly sales] a year or two ahead of schedule. So it’s accelerated our growth in the space.”
Prior to starting Oz Hair & Beauty, Mr Nappa worked casually as a labourer and restaurant waiter to support himself while in university, but in 2012 when his labourer boss went on holidays, he realised he could not make enough income to support himself from just his restaurant job.
This sparked his decision to leverage his parents’ connections running hair salons and start an eBay store selling hair and beauty products.
For a few years Mr Nappa ran this business out of his father’s warehouse, taking over the entire space by its third