fashion

The History Of The Iconic Fred Perry Polo, And Why The Proud Boys Adopted It

The Proud Boys seem quite joyful about their passing, if weirdly coded and freighted, presidential shout-out in the first televised slugfest between the incumbent and his challenger on September 29th. As mentions by any sitting president would do, no matter the circumstance, it seemed to buttress them. Ironically, the day before this unexpected boost on the very hottest of national stages, the British sportswear/fashion brand Fred Perry issued a no-doubt press-release declaring that it was removing the now-iconic Proud Boys uniform, what’s called the “twin-tipped” (aka, double-striped), polo in black with yellow stripes from the market in the U.S. and Canada, as a result of the Proud Boys’ wholesale love for

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fashion

Fred Perry pulls polo shirt over far-right Proud Boys association

  • Fred Perry pulled sales of a black-and-yellow polo shirt in the US and Canada in September 2019 because it was worn by members of the far-right Proud Boys group, it said Thursday.
  • The British company described the association as “incredibly frustrating,” adding that the company is “in no way affiliated with the Proud Boys.”
  • The polo shirt won’t be sold in North America until the association has ended, the company said.
  • Visit Business Insider’s homepage for more stories.

Fashion brand Fred Perry pulled a polo shirt from sale in September 2019 after it was appropriated by the far-right Proud Boys group in North America, the company said in a statement on Thursday, September 24.

The British casualwear company said it was “incredibly frustrating” that the Proud Boys, the all-male group that encourages political violence, have used a black-and-yellow shirt “to their own ends.”

“Fred Perry does not support and is

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