Nordstrom customers can now recycle all brands of beauty packaging in-store.
For this initiative, the retailer partnered with TerraCycle and Beautycycle, the first beauty take-back and recycling program accepting all brands of beauty packaging at a major retailer. Customers can now bring in their empty beauty product packaging to be recycled at any of Nordstrom’s full-line stores or Nordstrom Local service hubs in the continental United States. Through this program, Nordstrom aims to take back 100 tons of hard-to-recycle beauty packaging by 2025 to ensure it’s recycled. According to Nordstrom, many municipal recycling centers do not accept beauty materials and packaging, as they often contain a mix of materials that are not locally recyclable.
How it works
- Customers can bring their empty beauty products to any Nordstrom or Nordstrom Local to be recycled. Beautycycle boxes will be available in the beauty department.
- Nordstrom will send the content of