shopping

YouTube shopping could be the next big thing

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  • A new report suggests that a YouTube shopping feature is on the way.
  • Google admitted that it is testing a form of tagging products at the moment, but wouldn’t say more.
  • Allegedly, Google might be moving to make YouTube a one-stop-destination for all your shopping needs.

If you watch enough YouTube videos, you’ll eventually hear a creator say something like, “I’ll put a link to this product I’m using in the description.” Wouldn’t it be way easier if the link appeared right on the screen?

Related: Here are all five YouTube apps and what each of them do

Apparently, that might be in the works. According to a report from Bloomberg, Google is working on developing a YouTube shopping tool. Theoretically, it would make it easy for creators to link to products directly in videos. They (and Google, naturally) would then earn a commission from those purchases.

Google admitted

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gift

Shawn Johnson Shares the Best Gift Husband Andrew East Ever Gave Her in PEOPLE’s YouTube Show

Shawn Johnson and Andrew East are busy raising their 11-month-old daughter, Drew Hazel, and running their YouTube channel, the East Fam, but they took a moment out of their packed schedules to let PEOPLE into their Nashville home for the latest installment of our new YouTube series, Celebrity Home Scavenger Hunt

The series, which premiered September 17 on the PeopleTV Youtube channel, takes viewers inside stars’ homes through self-shot episodes, letting celebs show off how they live firsthand. 

Half scavenger hunt-half interview, each episode tasks stars with finding certain items around their house (think: a most prized possession, a favorite souvenir, etc.), with some hilarious antics along the way.

On Friday’s new episode, the retired Olympic gymnast, 28, and her football player husband, 29, sat down and spilled some tea on everything from how and where they met to the reason why Johnson was so angry at East in

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shopping

Google Plans to Make YouTube a Major Shopping Destination

(Bloomberg) — Every toy, gadget and good you see on YouTube could soon be for sale online — not on Amazon, but right on YouTube itself.



a close up of a person using a laptop computer: The logo for YouTube Inc. is displayed on a laptop computer in an arranged photograph taken in the Brooklyn borough of New York, U.S., on Sunday, May 10, 2020. The video arm of Alphabet Inc.'s Google is offering new tools and audience statistics specifically for advertising on TV - screen space where YouTube has trailed cable channel.


© Bloomberg
The logo for YouTube Inc. is displayed on a laptop computer in an arranged photograph taken in the Brooklyn borough of New York, U.S., on Sunday, May 10, 2020. The video arm of Alphabet Inc.’s Google is offering new tools and audience statistics specifically for advertising on TV – screen space where YouTube has trailed cable channel.

The world’s largest video site recently started asking creators to use YouTube software to tag and track products featured in their clips. The data will then be linked to analytics and shopping tools from parent Google.

The goal is to convert YouTube’s bounty of videos into a vast catalog of items that viewers can peruse, click on and buy directly, according to people familiar with

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shopping

Google wants to turn YouTube into QVC with new shopping features

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QVC

A fresh report from Bloomberg details Google’s new plan to squeeze even more revenue out of YouTube, which is already a $15 billion-a-year business. Google apparently wants to turn YouTube into a shopping destination, where viewers can watch things like product unboxings, makeup, or cooking videos and immediately buy featured products directly through YouTube.

The report says YouTube is currently “testing these features with a limited number of video channels” and “[t]he goal is to convert YouTube’s bounty of videos into a vast catalog of items that viewers can peruse, click on, and buy directly.” The company is asking creators to tag items featured in videos through a new piece of software that can be used for analytics and purchasing. Apparently, YouTube has been testing shopping features for a while now. Bloomberg’s report says, “Late last year, YouTube began testing a similar Shopify

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shopping

YouTube shopping to become a reality soon! Google has a plan

Every toy, gadget and good you see on YouTube could soon be for sale online —not on Amazon, but right on YouTube itself.

The world’s largest video site recently started asking creators to use YouTube software to tag and track products featured in their clips. The data will then be linked to analytics and shopping tools from parent Google.

The goal is to convert YouTube’s bounty of videos into a vast catalog of items that viewers can peruse, click on and buy directly, according to people familiar with the situation. The company is also testing a new integration with Shopify Inc. for selling items through YouTube.

A YouTube spokesperson confirmed the company is testing these features with a limited number of video channels. Creators will have control over the products that are displayed, the spokesperson said. The company described this as an experiment and declined to share more details.

The

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shopping

Google Tries to Turn YouTube Into a Major Shopping Destination

(Bloomberg) — Every toy, gadget and good you see on YouTube could soon be for sale online — not on Amazon, but right on YouTube itself.



a close up of a person using a laptop computer: The logo for YouTube Inc. is displayed on a laptop computer in an arranged photograph taken in the Brooklyn borough of New York, U.S., on Sunday, May 10, 2020. The video arm of Alphabet Inc.'s Google is offering new tools and audience statistics specifically for advertising on TV - screen space where YouTube has trailed cable channel.


© Bloomberg
The logo for YouTube Inc. is displayed on a laptop computer in an arranged photograph taken in the Brooklyn borough of New York, U.S., on Sunday, May 10, 2020. The video arm of Alphabet Inc.’s Google is offering new tools and audience statistics specifically for advertising on TV – screen space where YouTube has trailed cable channel.

The world’s largest video site recently started asking creators to use YouTube software to tag and track products featured in their clips. The data will then be linked to analytics and shopping tools from parent Google.

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The goal is to convert YouTube’s bounty of videos into a vast catalog of items that viewers can peruse, click on and buy directly, according to people

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clothing

Diana at Home! YouTube Star, 6, ‘Excited’ to Launch Her Own Line of Toys and Clothing for Kids

It’s officially Halloween season — and Diana has got kids covered.

The 6-year-old YouTube phenom and star of Kids Diana Show has partnered with Pocket.watch to launch a brand-new line of toys and clothing for kids at Walmart, to go perfectly with her favorite holiday.

Targeted to children ages 3 and up, the Love, Diana kids line “will feature a full spectrum of colorful outfits, dolls, plush toys, hair accessories, jewelry and more — just in time for Halloween!” Diana’s parents tell PEOPLE.

The pieces in the collection “encompass the core characteristics of what our fans know and love about Diana: imagination, playfulness, creativity, empowerment and friendship,” they add. “Many of the colors and styles were inspired by Diana’s looks on the YouTube channel. In fact, the dolls were designed to resemble the animated version of Diana, which we recently debuted on our YouTube channel in a series called ‘Love,

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shopping

How a YouTube creator makes $1,000 each month from thrifting videos

  • Taylor Hawkes is a commercial real estate associate who makes money on the side with a YouTube channel about thrift shopping.
  • Hawkes started regularly posting to her channel in 2019 and now has 20,000 subscribers.
  • She turned her YouTube channel into a paying side-hustle through ad revenue and brand sponsorships. 
  • She spoke with Business Insider about how she monetizes her channel and got sponsorships on her videos.
  • Subscribe to Business Insider’s influencer newsletter.

This is the latest installment of Business Insider’s YouTube money logs, where creators break down how much they earn.

Thrift is cheap, but making videos about thrift shopping has become lucrative for some creators. 

Taylor Hawkes, 25, works full-time as an associate at a commercial real estate firm, but spends nearly 20 to 25 hours each week creating new videos and content for her YouTube channel and Instagram.

After graduating from the New England Conservatory of Music

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beauty

Top Beauty Influencers On YouTube

The urge to boost our bodily appearance with jewelry is timeless. Add to the combo a $50 billion a 12 months unregulated cosmetics industry that puts unlimited quantities of chemical compounds into private care products with no required testing or monitoring of well being effects, able to profit from these slim beauty standards to transform women and girls into life-long clients.

Throw a spa occasion at your house to your daughters and their pals and introduce them to the ever-rising number of secure and wholesome skincare products, pure scents, and cosmetics obtainable, and make it “cool” for them to explore and indulge their senses.

If I was curator of this gallery, I might have spent a lifetime deciding which of two paintings had been extra stunning, yet it only took you a single day. Beauty is about natural and the more pure trying you are the better stunning you will … Read More

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